After VFX Boss Victoria Alonso, Disney Fires Marvel Entertainment Chairman as CEO Bob Iger Spearheads Layoffs To Achieve $5.5B Cost-Cutting Campaign

After VFX Boss Victoria Alonso, Disney Fires Marvel Entertainment Chairman as CEO Bob Iger Spearheads Layoffs To Achieve $5.5B Cost-Cutting Campaign
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The head of VFX at Marvel studios, Victoria Alonso was cut loose which solidifies the fact that Disney intends to bring about a change with a lot of things at Marvel. Along with her, many other employees were laid off as well and, recently another big name was announced, Isaac “Ike” Perlmutter. Perlmutter was sacked from the Entertainment chairman post in tune with the $5.5B cost-cutting campaign that Disney seems to be running. Disney’s CEO Bob Iger leads this movement after replacing former chairman, Bob Chapek who seemingly soiled Disney’s reputation on a public front.

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The Marvel Cinematic Universe has been in constant chaos.
The Marvel Cinematic Universe has been in constant chaos.

Read also: Ant-Man 3 Crashes at Box-Office Despite $100M Opening Weekend, Officially Considered Failure With Acting Powerhouse Jonathan Majors and Paul Rudd

Marvel’s Entertainment Chairman’s dismissal

Marvel‘s Entertainment Chairmen, Ike Perlmutter had always been a victim of controversy over his time, as he was termed to be biased towards ‘certain’ decisions. Kevin Feige, Marvel Studios president, nearly left to go to DC as Perlmutter allegedly refused to introduce a diversity of characters in the MCU.

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Ike Perlmutter
Ike Perlmutter

Another such incident was in 2013 when changed the villain of Iron Man 3, from Rebecca Hall to Guy Pearce as he believed that female villains wouldn’t sell as much as male villains. Perlmutter was also inclined towards the initiative to bring an activist investor, Nelson Peltz to Disney’s corporate board which eventually sparked an internal mishap within the company.

Read also: “If he calls me, I am answering”: Marvel Star Chris Pratt Won’t Hesitate to Join James Gunn’s DCU After Guardians of the Galaxy Vol 3

Why Disney Sacked Victoria Alonso

Marvel's VFX President Victoria Alonso
Marvel’s VFX President Victoria Alonso

Victoria Alonso was sacked from her post as Marvel’s president of physical production, post-production, VFX, and Animation after 23-year-long tenure. The reason behind this is due to a breach of conduct with her work in Argentina, 1985 which was nominated for the Oscar award as well. Her attorney Patty Glaser gave a statement saying

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 “Victoria, a gay Latina who had the courage to criticize Disney, was silenced. Then she was terminated when she refused to do something she believed was reprehensible.” 

This incident relates to the situation with Ant-man and the Wasp: Quantumania was going to release. It was reported that Marvel executives ordered to blur a storefront window with a rainbow with ‘Pride’ written on it for the version to be released in Kuwait which has strict anti-LGBTQ laws. Victoria Alonso who is gay as well did not let her team do the edit, after which Marvel outsourced another editor to do the needful.

Marvel Removed Gay Pride Scene from $470M Ant-Man 3 to Appease Middle-Eastern Nation, Sacked VFX Boss Victoria Alonso When She Objected
Sacked VFX Boss Victoria Alonso

Read also: Marvel Removed Gay Pride Scene from $470M Ant-Man 3 to Appease Middle-Eastern Nation, Sacked VFX Boss Victoria Alonso When She Objected

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Marvel yet continues to layoff employees rapidly as the days come, for the Multiverse Saga to get back on track. Perlmutter’s send-off was a long time coming, but for Victoria Alonso, it is unexpected. Along with Bob Iger’s plan to cut costs, it is also a plan to bring about a change in the way the MCU can redeem its standard and quality of movies that fans have witnessed in the past. Thus fans are expecting great things from Marvel in the near future

Source: thedirect.com

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Written by Nirmaan Godamkar

Articles Published: 19