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Dwayne Johnson Reportedly Sold Himself as “Bigger Than” $8.7B DCU Franchise, Led to Black Adam Failure

dwayne johnson black adam

Action star Dwayne Johnson has many laurels to his credit. Formerly a wrestling champion, the star then forayed into Hollywood where his larger-than-life image lit up the silver screen in films like The Scorpion King, GI Joe: Retaliation, and The Fast and the Furious franchise. The muscled actor was also the highest-paid celebrity in Hollywood in 2022 according to The Forbes list of top earners. Johnson, also known by his wrestling name “The Rock”, landed another big payday when he was cast for the titular role in DC’s Black Adam. The film unfortunately did not set the box office on fire and received lukewarm responses from critics and fans across the world. But the failure of the film has been attributed to not just the script but Dwayne Johnson himself.

Dwayne Johnson
Action star Dwayne Johnson

Also Read: Dwayne Johnson’s Obsession With Henry Cavill Forced Shazam 2 Director to Get James Gunn’s Wife Jennifer Holland as Last Refuge While DCU Boss Battles Nepotism Abuse

Dwayne Johnson’s Ego Came In The Way of The Film’s Success

With Black Adam failing to make an impact at the box office, there have been many speculations about the reasons for its mediocre reception among audiences. While many critics and fans blamed it on a flawed script, a Hollywood executive who chose to remain anonymous claimed that the problem started and ended with Dwayne Johnson. According to him,

Dwayne tries to sell himself as bigger than the movie. He’s one of the few people who always thinks he’s the most important person in any situation or room.”

Dwayne Johnson
Dwayne Johnson and Vin Diesel in The Fast and The Furious

While The Rock has been responsible for singlehandedly giving a film its blockbuster status, he is also known to have a reputation for clashing with co-stars on an ensemble film like The Fast and the Furious, where he allegedly had ego tussles with Vin Diesel.

Also Read: Dwayne Johnson Hated Fast and Furious Co-Star John Cena Humiliating Him Despite Cena Starring in Movie Being Produced by The Rock: “I just didn’t like how he said it”

What Else Went Wrong With Black Adam?

Leaving aside Dwayne Johnson’s alleged high-handedness, Black Adam was also criticized for its flawed script that left DC fans wanting more. Many DC buffs felt that the plot involving the citizens of Kahndaq was underdeveloped and did not rightfully show their suffering as victims of colonization. Hence, the presence of a superhero like Black Adam to save the day did not make the necessary impact. With these characters not fleshed out adequately, the film failed to connect with the public.

Dwayne Johnson
Dwayne Johnson in Black Adam

Another dampener to the success of the film involved Dwayne Johnson once again. The Jumanji 2 actor and his team were allegedly accused of leaking information to a reputed news reporting site about the profitability of Black Adam as a way to counter the losses of previous DC films that didn’t fare well. Warner Brothers claimed that this information had many false assumptions that were not supported by the Studio or the DC Franchise in any way. All these incidents ultimately added up to Black Adam’s lukewarm response at the theaters.

Also Read: Zachary Levi Confirms Dwayne Johnson Selfishly Tried to Make Him and Henry Cavill Center of DCU, Denied Shazam’s Cameo in Black Adam

Source: CBR




Written by Sharanya Sankar

Sharanya is a mom, bookworm, and cinephile. Having completed her Masters degree in Journalism and Mass Communication, writing is one of her passions. When she is not running behind her 11 and 9 year old, she spends her time watching and blogging about movies. She enjoys a range of genres from Indian mass entertainers to Hollywood and world cinema. Her interests also include analyzing pop culture in movies and music.