‘This building we are meeting in…Titanic paid for that’: James Cameron Used His Massive ‘Post-Titanic’ Clout To Force 20th Century Fox into Making Avatar

James Cameron Used His Massive 'Post-Titanic' Clout To Force 20th Century Fox into Making Avatar
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James Cameron is a big name in Hollywood. The Academy Award winner has a list of hit movies under his name. Titanic and Avatar are also among the top hits of the director. He is coming back with a sequel to his 2009 AvatarAvatar is his highest-grossing film of all time. But it was not easy to bring out the final output as it came out. Still, The director has to argue with the studio executive to include some of his favorite scenes in the movie. 

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In his recent interview with New York Times, Cameron shared how he had to fight with the studio to have his way with the film. He shared an argument with the studio executive while editing the film. And how he got them to accept his opinion.

Read More: ‘He’s like a Film Cthulhu’: James Cameron Gets Fan Support After Incendiary Whining Comments Regarding Avatar 2

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James Cameron Used Titanic to Convince the Studio to Include His Favorite Scenes in Avatar

Ahead of the release of Avatar: The Way of Water, James Cameron talked to the New York Times about a clash he had with the studio. It was regarding some scenes in the original film. 

He said that the studio was planning to keep the film short. Cameron also shared that the studio wanted to cut off some flying scenes from the film. But he insisted on having them in the movie.

He said, “Well, it turns out that’s what the audience loved the most, in terms of our exit polling and data gathering.”

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He further says that this is where he drew the line and said, “You know what? I made ‘Titanic.’ This building that we’re meeting in right now, this new half-billion dollar complex on your lot? ‘Titanic’ paid for that, so I get to do this.” 

Left with no choice, the studio has to agree with Cameron. The film grossed nearly $3 billion at the global box office and became the highest-grossing film of all time.

James Cameron said that the studio thanked him. He said, “I feel that my job is to protect their investment, often against their judgment. But as long as I protect their investment, all is forgiven.” 

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James Cameron is bringing a sequel to the 2009 film. He is hoping to top the 2009 Avatar with this sequel. Talking about the film, he said that editing the film is an intense process, and he had to fight for every frame that goes into the film.  

Cameron said he feels pretty good about the decisions he made back then. He talked about some improvements made in the movie, including some facial performance work.  

Read More: “The double standards are mind-blowing”: As James Cameron Faces Criticism For Re-Releasing Avatar, Fans Ask Why Spider-Man: No Way Home is Getting Second Theatrical Release in Less Than a Year

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James Cameron to Re-release Avatar With Some Updates

The 2009 Avatar is getting a re-release before the release of Avatar: The Way of Water. The film became the top-grossing film after its release but was replaced by Avengers: Endgame after its release. 

Avatar will re-release on September 23
Avatar will be re-released on September 23

The idea to re-release the film faced backlash on social media. People started claiming that the director is focused only on cash grabs with the re-release of Avatar and its sequel. 

Avatar will be re-released on September 23. The film will not have any extra scenes or any improved visual effects. However, it will be updated with a stunning 4K HDR transfer. The updated trailer is available on the Avatar YouTube channel. 

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Avatar: The Way of Water
Avatar: The Way of Water

Disney has also removed the film from its streaming platform after the re-release was announced. It is believed that the film will be available on Disney+ after its release on 23 September. 

Avatar: The Way of Water features the original cast of the first film. Michelle Yeoh, Kate Winslet, Jemaine Clement, Oona Chaplin, Edie Falco, and Cliff Curtis will be joining the original cast in the upcoming film. 

Avatar: The Way of Water will release on December 16, 2022. 

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Written by Laxmi Rajput

Articles Published: 2150

Laxmi Rajput is a writer at Fandomwire. She finished her Post Graduation in Broadcast Journalism and worked as a Business News writer for a year. But her interest in entertainment and pop culture compelled her to find a way towards Entertainment Journalism. She has worked across various fields and has 2 years of experience in content writing. She likes reading, music, movies, and traveling. She aspires to become a fiction writer in the future.