Artists collaborating with gaming companies and doing virtual concerts has become a popular practice now. Music meets gaming– this has become a new way of seeking the audience’s attention. It is also a way to refresh the audience from the old ways of promoting music and games. The list includes names like Ariana Grande, Lil Nas X, and Kaskade. They have previously performed on Fortnight and Roblox. This time it’s Ed Sheeran. Niantic’s Pokémon GO has partnered with him to celebrate his next album via a virtual concert. Not just this, but it’ll also welcome Squirtle with sunglasses. Check it out:
Pokémon GO Celebrates Ed Sheeran’s New Album And Welcomes Squirtle With SUNGLASSES!
Ed Sheeran and Pokémon GO’s collaboration news was announced earlier on social media. However, it was met with mixed reviews. Some people thought about what would he do in a game like Pokémon GO. While on the other hand, some were happy that they’ll get to experience something different from the usual. However, no matter what the reactions were, the collaboration is on. The game will also welcome the Squirtle with sunglasses.
It has been confirmed that Niantic’s mobile game will be the stage for Ed Sheeran’s virtual concert from November 22, 11:00 a.m. PST to November 30, 1:00 p.m. PST. You can see the performance in the game’s news section in the app. Popstar Ed Sheeran will perform some of his new songs from his next album and some old hits like “Perfect“, “Shivers“, and “Thinking Out Loud“.
The game added Squirtle wearing sunglasses to Pokémon GO in 2018 for a short time. The character pays homage to Pokémon’s anime series’ Squirtle Squad. They are a group of Squirtle who wore sunglasses. Encountering the Squirtle wearing sunglasses in the game is only possible after completing Field Research tasks.
The Ed Sheeran concert will supposedly bring more new stickers, avatar items, and bundles to Pokémon GO. Sheeran collaboration’s way was paved through Pokémon GO’s Fest 2021 celebration where Pikachu Rock Star and Pikachu Pop Star were introduced. Looks like the gaming company has loads to offer to its players in the future.