New Report Suggests Internal Leadership Wants Disney Gaming Prospects to Expand

Disney executives want CEO Iger to take some big decisions for its gaming prospects.

New Report Suggests Internal Leadership Wants Disney Gaming Prospects to Expand


  • A new report reveals Disney CEO's deputies have encouraged him to expand gaming prospects.
  • CEO Iger has been termed as "noncommittal" to these requests.
  • Executives have urged CEO Bob Iger to acquire publishers like EA.
Show More

Disney has mostly focused on licensing out its IPs to be adapted as video games but apparently, that’s not enough for the executives as they have suggested the CEO to expand Disney Gaming with potential acquisitions.

Featured Video

Disney is considered a behemoth in the entertainment industry but hasn’t been able to make a name for itself in the gaming industry. Disney’s CEO is allegedly getting encouragement from its internal leaders to expand Disney Gaming with the acquisition of video game companies such as Electronic Arts, reports Bloomberg.


Executives Want Disney Gaming To Be A Giant in the Industry

Executives at Disney have been encouraging CEO Iger to expand Disney Gaming prospects
Executives at Disney have been encouraging CEO Iger to expand Disney’s Gaming prospects

This new report comes from Bloomberg and is centered around Disney CEO Bob Iger’s second stint with the company after the departure of Bob Chapek and the company’s struggles. The report suggests that Bob Iger’s deputies are encouraging the CEO for a “bolder transformation from gaming licensee to gaming giant” and reportedly trying to pull it off through the acquisition of companies like EA.

The report is said to have gathered information from anonymous former and current employees at Disney and reveals how Bob Iger is afraid of taking any big decisions and is cautious with Disney Gaming plans. The report reads,


Iger’s deputies are pushing him to consider a bolder transformation of Disney from gaming licensee to gaming giant through, say, an acquisition of Electronic Arts. But, as with everything else, he’s been noncommittal.

The report also states that Bob Iger has been “noncommittal” so the chances of Disney Gaming doing something big are still far. However, acquisitions and mergers have been very common in the industry with major names like Bungie and Bethesda already snagged up and Disney acquiring EA wouldn’t come as a surprise if it happens in the future.

Also Read: Why The Spectacular Spider-Man Is The BEST Marvel Cartoon (VIDEO)

CEO Bob Iger's deputies have urged him to acquire video game publishers like EA
CEO Bob Iger’s deputies have urged him to acquire video game publishers like EA

This isn’t also the first time that Disney has been linked with EA’s acquisition or merger. There were rumors back in May last year that EA’s CEO Andrew Wilson is looking for a more meaningful relationship with Disney and not just licensing deals. Amazon and Apple’s names were also raised as potential contenders for EA but these were quashed by CEO Wilson and nothing has been heard so far.

How Can Disney Gaming Benefit From EA Acquisition?

Disney Gaming would have access to a catalogue of popular franchises like EA Sports FC and Madden NFL
Disney Gaming would have access to a catalog of popular franchises like EA Sports FC and Madden NFL

Disney, if moves for an acquisition of Electronic Arts, would have access to several major video game franchises like EA Sports FC, Madden NFL, and other games from EA that use micro-transactions. Disney Gaming could also acquire studios under EA Entertainment such as BioWare and Respawn.


The company would also get access to EA’s multiplayer titles like Apex Legends and Battlefield, and popular single-player games like Dead Space and Star Wars: Jedi Survivor. Electronic Arts also looks to set itself up for acquisition or merger by dividing its studio into two divisions, EA Entertainment, and EA Sports, making it easy for those looking to buy.

Also Read: KOTOR Remake Drama Deepens as Sony Comment with Feeble Excuse


Ubisoft is also said to be on Disney’s radar for a potential acquisition. There are other big publishers from Japan such as Capcom, Square Enix, Bandai Namco, and more that could also be potential acquisition or merger targets. However, pulling off acquiring a Japanese gaming company wouldn’t be easy with the restrictions in place that make it hard for foreign companies to acquire.

Disney has been in the video games industry for a long time now with game releases like Epic Mickey and others which were quite popular and came from Disney Interactive Studios, which the company shut down in 2016. As for Disney Gaming’s prospects in the industry CEO Bob Iger doesn’t seem very excited for the expansion of the plans. Nonetheless, if Disney does expand with EA and instead of providing licenses, builds in-house games, it could rake in profits.


What are your thoughts about this report on the expansion of Disney Gaming? Do you think Disney should go for the acquisition of EA? Let us know in the comments!

Follow us for more entertainment coverage on FacebookTwitterInstagram, and YouTube.



Written by Rohit Tiwari

Rohit Tiwari is a gaming writer at FandomWire with over two years of experience covering everything gaming. With a Master's degree in Mass Communication, Rohit combines academic insight with a passion for the games and the stories they tell. Rohit is an ardent supporter of Real Madrid and when he's not busy playing games, you'll find him reading or idolizing the GOAT Cristiano Ronaldo.