In an industry where timing is everything, Sony Pictures is setting the stage for a blockbuster summer in 2024. The entertainment giant has announced the release of two highly anticipated sequels, Venom 3 and Bad Boys 4. These releases are not just another addition to the franchise films; they represent a strategic move that could redefine the summer box office landscape. The anticipation is palpable with the return of big names like Tom Hardy and Will Smith. But will these sequels live up to the hype? Let’s dive in.
A Closer Look at the Venom and Bad Boys Franchises
The Venom and Bad Boys franchises have a proven track record of success, with each installment garnering substantial box-office returns. The Venom franchise, starring Tom Hardy, has been a massive hit, with the first two films collectively grossing over $1.3 billion worldwide.
The Bad Boys franchise, featuring the dynamic duo of Will Smith and Martin Lawrence, has also been a consistent performer. The third installment, Bad Boys for Life, released in 2020, was a commercial success, earning over $426 million globally and receiving positive reviews for its blend of humor and action.
The Stage is Set for Venom 3 and Bad Boys 4
Venom 3, set for release on July 12, 2024, sees Tom Hardy return as Eddie Brock/Venom. Directed by Kelly Marcel, the third installment is highly anticipated, following the previous films’ box office success. Hardy’s acclaimed portrayal of Eddie Brock/Venom is expected to evolve in this installment, adding to the excitement.
Bad Boys 4, released on June 14, 2024, marks Will Smith’s return alongside Martin Lawrence. Amidst Smith’s recent controversies, his comeback adds intrigue to the film. While the plot remains undisclosed, the film is expected to continue the franchise’s action-packed narrative. The reunion of Smith and Lawrence, known for their on-screen chemistry, and the return of several cast members from Bad Boys for Life heighten the anticipation for this release.
Sony’s Strategic Summer: A Box Office Bonanza?
Sony’s decision to release these two films in the summer of 2024 is a calculated move. The summer season has traditionally been a profitable period for movie releases, and with these two popular franchises, Sony is poised to make a significant impact.
However, the entertainment landscape is not without its challenges. Sony has had to shuffle its release calendar, delaying Kraven the Hunter and a Ghostbusters sequel to 2024 and removing Spider-Man: Beyond the Spider-Verse from the calendar.
Despite these changes, Sony’s summer showdown between Venom 3 and Bad Boys 4 promises to be a cinematic event that could potentially dominate the 2024 box office. As the anticipation builds, one thing is certain: movie lovers are in for a treat.
Venom 3 and Bad Boys 4 will hit theaters in the summer of 2024.
Source: Variety
