James Gunn’s New Strategy for DC Proves the Studio Can Be More Successful Than Marvel as Long as 1 Condition is Met Above All Else

Prioritizing writers over directors should be James Gunn's focus, says self-proclaimed journalist Luiz Fernando.

James Gunn’s New Strategy for DC Proves the Studio Can Be More Successful Than Marvel as Long as 1 Condition is Met Above All Else

SUMMARY

  • Coming up with new strategies to ensure success for DCU, James Gunn raised fans’ expectations.
  • Claiming to hire great writers and directors, James Gunn promised to avoid the same old mistakes.
  • Self-proclaimed journalist noted one condition that must be met by DCU to ensure confirmed success.
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Taking control over DC studios, James Gunn has previously explained his priorities regarding reshaping the DCU. Promising to make “interesting” projects and avoiding “the same old thing” Gunn raised fans’ expectations with his decision to hire “great directors and great writers”, as he shared with newspaper El País.

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James Gunn
DC Studios co-CEO James Gunn | Image: Inside Of You Clips/YT

But while James Gunn’s decision seemed like a solid strategy that could prove to be more successful than Marvel, fans believe there’s a more important thing to focus on, to determine confirmed success. Taking to X, self-proclaimed journalist Luiz Fernando thus shared what he believes should be Gunn’s priority over anything.

James Gunn Shared His New Strategy for DCU

After James Gunn was appointed co-chairman and co-CEO of DC Studios alongside producer Peter Safran, he started building plans to turn the franchise to eventually overtake Marvel. Finally taking control and creating DCU, Gunn noted his strategies that will finally prove to be successful. Speaking with the newspaper El País, the CEO thus promised to make “interesting” projects in the near future.

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I’m hiring great directors and great writers. It’s going to be interesting stuff if nothing else. That’s what I’d rather make, stuff that’s interesting and doesn’t work, than stuff that is just the same old thing that we’ve seen again and again.”

Previously struggling to get the franchise up and running, James Gunn explained his decision to build the new DC Universe. Learning from previous mistakes, and his experience with Marvel, Gunn therefore promised to avoid them and turn DCU into an unprecedented success. People have therefore been in eager anticipation of learning what the franchise’s future would look like, and more importantly what changes will be applied.

James Gunn on the sets of The Suicide Squad | Credits: Warner Bros.
James Gunn on the sets of The Suicide Squad | Credits: Warner Bros.

As noted previously, James Gunn promised to hire new directors and writers for his upcoming DCU. But as the dawn of a new era is drawing near for the DCU, it’s only a matter of time until we finally get to see if the strategy will work or not. Meanwhile, addressing Gunn’s plans for DC studios, netizens share their opinion on the same.

Focus on Writers Should be James Gunn’s Priority

Taking to X, analyst Luiz Fernando addressed James Gunn’s plans and strategies for DCU. Looking back on how the DCEU almost ended with one pathetic grasp of air following its 15th and final film, Aquaman and the Lost Kingdom, Fernando noted how strong roles in relationships are required for the new DCU. Alongside good vision, the user claimed it’s also important to have a proper business perspective.

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Addressing James Gunn’s plans of hiring new directors and writers, Luiz Fernando shared one condition that will ensure confirmed success for DCU, going by the CEO’s strategy. While stating the importance of having great writers over directors, Fernando explained what’s more important is having all writers on the same page.

James Gunn
James Gunn | image: Screengrab/YouTube/DC

From a business perspective, it’s a interesting approach having scripts written before hiring a director… If there is something that both DCEU, StarWars & more recently even the MCU have proven is that if you really want a truly connected universe, you need everyone to be on the same page, quite literally.”

Explaining why it is important to have good writers over directors, Luiz Fernando stated that – if, when the director joins the project, he is greeted with the script in hand, it leaves no room for misunderstanding.

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Different directors with own styles come and go if the writers room gang stay working together from beginning to end. This new universe, in order to succeed, will need team players, rather than visionary auteurs demanding full autonomy over the whole direction and narrative.

Explaining why the writers’ room for every film and series has to stay on the same page, Luiz Fernando noted that Gunn can choose the best director for his films, but without a good script, it will make no sense in terms of the big picture. Implying that no amount of good direction can invent an interconnected universe, Fernando rested his case by pleading with James Gunn to focus on good writers and scripts over directors, to ensure the confirmed success of DCU.

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Written by Krittika Mukherjee

Articles Published: 1389

Krittika is a News Writer at FandomWire with 2 years of prior experience in lifestyle and web content writing. With her previous works available on HubPages and Medium, she has woven over 1000 stories with us, about fan-favorite actors, movies, and shows. Post-graduate in Journalism and Honors-graduate in English Literature, when this art enthusiast isn't crafting your next favorite article, she finds her escapism in coffee, fiction, and the Wizarding World.