Ubisoft is not in the best place and is reeling from the loss after the latest open-world Star Wars video game failed to meet the gaming community’s expectations. The poor reception of the ambitious game led to a massive decline in stock which could have serious ramifications for the company’s future and all future projects. The gaming company could still turn things upside down if the next major Assassin’s Creed is a massive hit, which the studio desperately needs it to be.
It is common for games to tank and shoot below expectations; however, the studio will have to hope for the best and prepare for the worst. Hopefully, the next installment of the Assassin’s Creed franchise will turn their luck around.
Ubisoft Needs to Learn From Its Mistakes After the Less Than Stellar Performance of Star Wars Outlaws
The game developers of Massive Entertainment wanted to honor the original creator of Star Wars by taking inspiration from other projects that influenced George Lucas. Despite the studio’s best efforts to do this project in earnest, the game failed to meet expectations and was plagued with countless glitches and visible bugs that took away the immersion of the player base.
The public reception of the game was less-than-ideal and negatively affected the publishers’ stock prices. Even other public figures in the gaming industry, like David Jaffe, dropped his two cents after spending hours playing the game; the God of War creator claimed the game is not bad but not in any way great.
Fans expressed their thoughts and opinions regarding the game’s visuals and ragged performance. The artificial intelligence of enemies is laughably bad and does not do the triple-A moniker and premium price tag justice. The negative reception reflected heavily on the stock value of Ubisoft and did not do the publisher any favors.
The gaming company still has one shot of redemption later this year with the next Assassin’s Creed. The franchise has been consistent and is one of the publisher’s strongest assets. Fans were pleased to discover the developers will elevate the stealth mechanic by including a new prone mechanic 17 years after the series began.
Assassin’s Creed Shadows Can Save Ubisoft From Hitting Rock Bottom
The anticipation is high for this year’s Assassin’s Creed entry, especially after the developers revealed gameplay footage and the Japanese influence, a feature demanded by the fans years ago. Massive Entertainment wanted to honor the iconic franchise in Star Wars Outlaws and included a feature where Kay can pickpocket other NPCs and get arrested by Imperial troops once caught.
Ubisoft shared gameplay footage of the latest Star Wars project a few weeks before release and it set the bar for what players can expect. Rather than generating more hype and anticipation, the gaming community amused themselves by tearing the footage apart and cited it was quite dated for a modern triple-A game.
Hopefully, Assassin’s Creed Shadows will live up to the hype and be the turning point the gaming company needs. The gaming industry can be a cut-throat business and it would be best for studios to avoid suffering from major losses before they run out of luck.
The developers still have a few months to polish the game and learn from the mistakes of Outlaws. The artificial intelligence should be tuned and optimized to operate as intended, unlike the poor performance of the Stormtroopers in the Star Wars game, and deliver a great gaming experience.
Do you think Ubisoft can recover from the stock decline? Let us know in the comments section below!
