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“This fad of comic book movies going to end?”: Kevin Feige Answers If Marvel-DC Era Coming to an End after Avengers: End Game Success

Kevin Feige Answers If Marvel-DC Era Coming to an End after Avengers End Game Success

The Marvel Cinematic Universe has been a staple of the entertainment industry for over a decade, captivating audiences with its epic storylines and beloved characters. However, in recent years, fans have begun to question the future of the franchise. Although the quality of the movies and series released post-Endgame appears to have been in decline, Kevin Feige’s confidence in the longevity of the comic book movie genre is quite solid.

Marvel Cinematic Universe.
Marvel Cinematic Universe.

Kevin Feige’s Assurance: The Longevity of the Comic Book Movie Genre

In an appearance on The Movie Business Podcast, Kevin Feige addressed the question of the genre’s longevity that has been circulating for the past two decades. He stated,

“I’ve been at Marvel Studios for over 22 years, and most of us here at Marvel Studios have been around a decade or longer together. From probably my second year at Marvel, people were asking, ‘Well, how long is this going to last? Is this fad of comic book movies going to end?”‘

Kevin Feige likened the question to asking if films based on novels could ever lose popularity. He said,

“I didn’t really understand the question. Because to me, it was akin to saying after Gone With the Wind, ‘Well, how many more movies can be made off of novels?’ Do you think the audience will sour on movies being adapted from books?”

Moreover, he added,

“You would never ask that because there’s an inherent understanding among most people that a book can be anything. A novel can have any type of story whatsoever. So it all depends on what story you’re translating. Non-comic readers don’t understand that it’s the same thing in comics.”

Also read: “She better win”: Black Panther 2 Star Angela Bassett Creates History, Becomes the First Ever Marvel Actor to Receive Golden Globe Nomination

Kevin Feige
Kevin Feige

Marvel movies have been around since Captain America in 1944. However, the current Marvel Cinematic Universe series has seen a surge in popularity since Iron Man was released in 2008. Kevin Feige’s statement suggests that as long as the stories are engaging and well-told, the comic book movie genre will continue to thrive.

MCU in Decline: Fans Question the Franchise’s Future

Despite Kevin Feige‘s unwavering assurance in the future of the Marvel Cinematic Universe, fans have not been entirely pleased with the current state of the franchise. The quality of the movies and series released post-Endgame appears to have been on the decline. Beginning with She-Hulk‘s subpar visual effects and underdeveloped plot, to Thor: Love and Thunder‘s lackluster reception, the MCU seems to be on a downward trajectory.

Also read: ‘The Queen deserved it’: Fans Hail Angela Bassett as Black Panther 2 Star Becomes First Actor To Win Golden Globes Award for a Marvel Movie


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Though productions such as Shang-Chi and the Legend of the Ten Rings, Doctor Strange: Multiverse of Madness, and Ms. Marvel have been met with positive reception, they have not been able to compensate for the less-than-stellar releases.

Ant-Man and The Wasp- Quantumania
Ant-Man and The Wasp- Quantumania

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Overall, fans are left questioning whether the MCU can return to its former glory and live up to the high standards set by its preceding films. With the hype around Ant-Man and The Wasp: Quantumania and other upcoming projects, there is some hope left for MCU. Fans look forward to more exciting and action-packed films in the future.

Source:The Movie Business Podcast

Written by Minhaz Ahamed

Minhaz is a writer who delves into the complexities of the human experience through his written prose, with a focus on cinema, psychology, and philosophy. He finds solace in writing and uses it as a means of exploring and understanding the world.